{"id":2150,"date":"2023-10-18T07:32:39","date_gmt":"2023-10-18T06:32:39","guid":{"rendered":"https:\/\/selll.it\/servizi\/gestione-della-pubblicita\/"},"modified":"2025-10-22T13:42:31","modified_gmt":"2025-10-22T12:42:31","slug":"advertising-management","status":"publish","type":"servizi","link":"https:\/\/selll.it\/en\/services\/advertising-management\/","title":{"rendered":"Advertising management"},"content":{"rendered":"<section class=\"titolo_candidati enter__animation\">\r\n    <div class=\"layer--animation\"><\/div>\r\n    <div class=\"row align-middle\">\r\n        <div class=\"columns small-12 medium-6\">\r\n            <div class=\"ct-block\">\r\n                <div class=\"title-1\"><h1>Advertising management<\/h1>\n<\/div>\r\n                <div class=\"text-1\"><p>Whether you want to leverage CPC campaigns such as Sponsored Product, Sponsored Brand, Sponsored Display or focus on powerful programmatic advertising options through the Demand Side Platform (DSP), we are here to guide you. With access to a DSP account and the Amazon Marketing Cloud, we manage customised advertising strategies aligned to your company&#8217;s goals for you.<\/p>\n<\/div>\r\n            <\/div>\r\n        <\/div>\r\n        <div class=\"columns small-12 medium-6 align-self-bottom\">\r\n        <img decoding=\"async\"  src=\"https:\/\/selll.it\/wp-content\/uploads\/2023\/10\/Gestione-ads-1.png\" alt=\"\" \/>\r\n        <\/div>\r\n    <\/div>\r\n<\/section>\r\n<section class=\"service service__wrapper service__wrapper--half leaving_animation\">\r\n\r\n    <div class=\"container\">\r\n        <div class=\"row\" data-equalizer data-equalizer-mq=\"large-up\">\r\n\r\n            \r\n                                    <div class=\"columns small-12 medium-6 service__wrapper\"  data-equalizer-watch>\r\n                        <div class=\"flex-height\">\r\n                            <div class=\"title-32\">  1. CPC<\/div>\r\n                            <div class=\"text-1 \"> <ul>\n<li>Analysis of competitive advertising scenario.<\/li>\n<li>Definition of advertising budget and bidding strategy.<\/li>\n<li>Creation and daily optimization of Sponsored Product, Brand and Display campaigns.<\/li>\n<\/ul>\n<\/div>\r\n                        <\/div>\r\n                    <\/div>\r\n                                    <div class=\"columns small-12 medium-6 service__wrapper\"  data-equalizer-watch>\r\n                        <div class=\"flex-height\">\r\n                            <div class=\"title-32\">  2. DSP<\/div>\r\n                            <div class=\"text-1 \"> <ul>\n<li>Advanced Targeting: use Amazon data for targeted and relevant advertising.<\/li>\n<li>Broad Coverage: extend visibility across multiple platforms beyond Amazon.<\/li>\n<li>Consumer Insights: receive detailed analytics on purchasing behaviours.<\/li>\n<li>Brand Enhancement: improve brand awareness at all stages of purchase.<\/li>\n<\/ul>\n<\/div>\r\n                        <\/div>\r\n                    <\/div>\r\n                                    <div class=\"columns small-12 medium-6 service__wrapper\"  data-equalizer-watch>\r\n                        <div class=\"flex-height\">\r\n                            <div class=\"title-32\">  3. Report<\/div>\r\n                            <div class=\"text-1 \"> <ul>\n<li>VENDOR account: creation of ad hoc reports regarding account KPIs.<\/li>\n<li>SELLER account: access to a dedicated tool to consult <a href=\"https:\/\/selll.it\/technology\/\"><u>detailed reports<\/u><\/a> in real time.<\/li>\n<\/ul>\n<\/div>\r\n                        <\/div>\r\n                    <\/div>\r\n                                    <div class=\"columns small-12 medium-6 service__wrapper\"  data-equalizer-watch>\r\n                        <div class=\"flex-height\">\r\n                            <div class=\"title-32\">  4. AMC<\/div>\r\n                            <div class=\"text-1 \"> <p>Analysis tool to measure the impact of the full marketing funnel. Analysis examples:<\/p>\n<ul>\n<li>Impressions analysis to measure the optimal frequency for each conversion metric.<\/li>\n<li>Analysis to identify which ASINs attract the greatest number of new customers.<\/li>\n<li>Analysis of overlapping advertising formats.<\/li>\n<\/ul>\n<\/div>\r\n                        <\/div>\r\n                    <\/div>\r\n                \r\n            \r\n\r\n        <\/div>\r\n    <\/div>\r\n\r\n\r\n\r\n\r\n\r\n<\/section>\r\n","protected":false},"featured_media":0,"template":"","class_list":["post-2150","servizi","type-servizi","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Selll | cerchiamo Advertising management<\/title>\n<meta name=\"description\" content=\"Se coltivare il network \u00e8 la tua missione, ti piace aprire nuove strade e sai giocare in squadra, allora...\" \/>\n<meta name=\"robots\" content=\"index, follow, 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